Yoga Sales as Serving Others

John Oppenheim and Matt Taylor bring decades of experience growing businesses to the world of yoga and yoga therapy.  This handbook will assist you, the yoga professional, in cultivating new clients.  In here you will find tools you need to serve you individual client’s needs by discovering with them, how a communication process puts you both at ease, while overcoming objections, and more importantly, beginning a meaningful relationship with them. Invest in your copy here. On the Blurb site, clicking on “Preview” then onto the book opens it to preview the beginning.

John Oppenheim, the primary author, has over 40 years of direct sales and sales management experience as well as running his own business. Over his career he trained well over 100 salespeople his down-to-earth method of selling.  He is also a yoga instructor working directly with veterans who suffer from PTSD.

Matt Taylor, PT, PhD, C-IAYT, the supplemental author, is past-president of the board of directors of the International Association of Yoga Therapists (IAYT) and teaches nationally on business development for Yoga therapists. He ran a cash-based yoga rehabilitation clinic for 12 years in Scottsdale, AZ. He is leading integrative pain care and addiction policy development on national interprofessional task forces for IAYT, as well as their interprofessional collaboration business development projects. He’s also authored a book for yoga professionals titled, “Yoga Therapy as a Creative Response to Pain”

TABLE OF CONTENTS

Matt’s Introduction

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